When you need branded merch for your brand, where do you start?
Well, choosing the right type of branded merch needs a little thought, starting with: who are you hoping to give the merch to? Where are the branded products to be used… at work or in a lifestyle setting? How many different products are needed? What budget you are comfortable with, and how many pieces of each item you ideally need?
When you know these important answers, you have the best starting point for getting great results and a best return on your investment. Keep it simple, think about what products you like to receive too, if you wouldn't like the product… would your recipient? Practical, useful gifts, or items that give instant gratification, are always winners. Many brands and businesses forget that branded merch gifts can often be the first impression / association a person has with your company, so make the “right” first impression. It’s not always about what you do… but the way that you do it!
Recently one of our clients wanted to produce some branded t-shirts with their logo on, the result however of chatting through what they hoped to achieve, was that we could see they needed to achieve a retail look and feel to their branded t-shirts, so we suggested different branding methods including Tone on Tone printing with a Gloss overlay, onto a recycled cotton t-shirt. We also suggested that each garment is steamed and folded in a specific way and then wrapped in tissue, before being packed into a recycled gift box with their branding on the lid. We invited them to see the product being produced and sent them finished samples, and they loved the “Theatre” of opening their branded merch. It gave that WOW factor upon receipt. Simple changes to standard products can make your branded merch stand out from the crowd.
Another client wanted some pens for a Sales Conference, again after chatting through we knew these would all be going out to sales people throughout the UK, who in turn would also be giving them out to clients during visits, we suggested a great low cost ball pen that has an inbuilt NFC tag, which simply allows data to be shared from information on the pen NFC tag directly to a mobile phone within a short distance, the real fun and exciting part is that the data that can be accessed through the NFC tag can be updated daily, weekly, monthly, etc for as many times as our client needs within a 2 year period, so … sales offers, products updates, company updates, or any information you need to share. Not only do they have a great marketing tool, but they can also highlight their reuse, reuse, reuse policy.
And who doesn't love a Christmas jumper? Well, we have designed several of them for our clients in recent years. With companies using these branded merch gifts to add some fun into the daily routine in the run up to Christmas for staff, feedback has always been amazing.
On the Christmas theme, we also created fun working from home Christmas party cocktail kits, so that when staff had their festive Zoom and Teams Meetings, they all had their Festive Cocktail party kit, inside we produced Selfie accessories, hats, blowers glasses, snacks, and the ingredients for producing several cocktails; these were so well received.
Idea 1 – Branded party bags
Everyone loves a sweet treat, and an edible treat is that instant gratification that everyone loves. With so many choices of fillings such as retro sweets, popcorn, and chocolate, there is something available for all tastes and budget giving a fun element to this type of branded merch. From fully branded packaging to retro party style stripes and Kraft options, definitely food for thought…
Click here for more details.
Idea 2 – Branded Christmas Eco Mailing Packs
Need to send out a Christmas gift with a difference? These Bamboo mini desk trees and bauble sets offers an Eco solution that can be fully branded or even individually personalised for each recipient. Supplied flat packed in its own kraft box, the kits can be posted or desk dropped to give a branded merch gift with a difference. It’s the type of product that people will keep and re-use each year, which keeps your brand there year after year.
Click here to see the first product, and here to see the second.
Idea 3 – Branded Eco Coffee Mugs
Click here for the first product, and here for the second.
Who doesn’t need a cup for their daily coffee? So popular at the moment, and so many great styles to choose from.
Click here for product 1, 2, and 3.
Such a great practical branded merch gift, that can become a regular part of the daily life and routine for the recipient, again keeping your brand in front of your clients throughout the day and visible to the people around. The right type of cup can be a fun everyday useful promotional gift.
Idea 4 – Branded Face Beer Mats
Click here for more details.
Often a fun themed branded merch gift will give the better return on your investmentas that first impression can leave a great lasting impression too. Simple products can be adapted to create a simple fun marketing tool to highlight your company message in a way that is unique to your brand. A great inhouse marketing team tool or fun corporate gift.
Idea 5 – Branded Selfie Kits
Branded Merch with a difference, turn your brand and products into the perfect Selfie kit for your event, encourage posting on social media for spreading the brand. Such a simple marketing tool instantly becomes a fun accessory at any event. It’s infectious…soon everyone will be uploading images from your event, spreading your brand near and far!